I'm Ani Sripada

I help you turn product ideas into compelling pitches.

I help startups launch products that drive growth .

Design Thinking Consultant
Design Thinking Consultant

Hi, I'm Ani Sripada — a design thinking consultant, entrepreneur, and mentor with over 15 years of experience crafting impactful, end-to-end design solutions. I specialize in designing seamless, human-centered services that create value, drive growth, and deliver measurable results.

Having led teams across industries like Advertising, Education, Finance, Healthcare, Hospitality and Retail Services, I help businesses enhance their service ecosystems by aligning front-end experiences with back-end processes. From discovery to implementation, I work with organizations to build scalable, customer-focused services that stand out.

Whether you're refining an existing service or building from the ground up, I offer strategies, blueprints, and workshops to accelerate innovation, streamline processes, and boost performance.

  • Education IIM Kozhikode
  • Specialisation Design Thinking
  • Working Since 2009
  • Residing at Hyderabad, India
  • Worked for 50+ Projects
  • Partnered with 20+ Brands

How I can Help

Streamline UX processes

Build workflows for better outcomes.
I can help transform your organization with agile methodologies and customer-focused strategies that drive growth.

Enhance user experiences

Designs that resonate & perform.
I can help identify usability challenges and user needs to create seamless and engaging experiences that resonate.

Spot new opportunities

Turn insights into innovation.
I can help discover untapped potential and solve hidden problems through strategic design thinking.

Optimize time & resources

Do more with less.
I can help focus on what matters most by prioritizing design and development efforts to save costs and time.

Boost ROI

Design that delivers results.
I can help measure the impact of UX design and leverage insights to improve performance and profitability.

Elevate your team’s UX maturity

Practical knowledge within reach
I can help empower your teams with workshops and training sessions that build UX expertise and processes.

What I Offer

Design Thinking

Innovation starts with empathy.
Empower businesses with structured processes, tools, and strategies that drive user-focused solutions and innovation.

UI/UX Design

Fuel growth through design

Make UX the cornerstone of your business strategy. Improved usability drives loyalty, revenue, and retention.

Visual Design

Make a lasting impression

Stand out with visually cohesive designs that communicate your brand’s story and resonate with your audience.

User Research

Unlock growth opportunities

Leverage data-driven insights to inform key decisions and design strategies that move your business forward.

Design Audit

Refine and enhance performance

Uncover usability issues, optimize workflows, and align design with business goals for seamless experiences.

Design Workshops

Practical skills for success

Level up your team with hands-on training that strengthens design and research processes for better outcomes.

Latest Works

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How I Work

Understand your business
I kick off with workshops and meetings to align visions, goals, and strategies for maximum impact.
Connect with your team
Using interviews, personas, and competitor analysis, I gather data to shape insights-driven strategies.
Visualize and iterate
From wireframes to clickable prototypes, I create interactive flows that test ideas and refine usability early.
Test and validate
I conduct usability tests with stakeholders and internal users to identify problems early and fix them quickly.
Design Handover
Our handoff includes design systems, research reports, and all files needed for smooth development implementation.

Collaboration is key to success.
I can work flexibly to meet your evolving needs and deliver solutions that stand the test of time.
Ready to create impactful solutions? Let’s talk!